The Giesbrecht Family - Building a Digital Home Base

The Giesbrecht Family - Building a Digital Home Base

Overview

The Giesbrecht Family has been making music together since 2016. Based in La Crete, Alberta, they are a true family band - all ten children taking turns on stage, sharing harmonies, instruments, and a deep love of Country Gospel and bluegrass music.

Their performances take them everywhere from music festivals and rodeos to churches, hospitals, seniors’ homes, and community fundraisers - wherever they feel called to share their music.

The Goal

To create a digital foundation for the Giesbrecht Family; one that felt welcoming, honest, and true to who they are, while giving them an easy-to-use platform they could confidently manage on their own.

Our Work

We created the Giesbrecht Family’s complete digital home from the ground up, building an intuitive website, social media profiles, and a YouTube channel with branded banners and visuals. From the start, we continued to meet bi-weekly to discuss strategy and ideas for sharing their music and expanding their reach in ways that felt authentic to their faith and family values.

The final handoff took place on Scotsman’s Hill - a beautiful, memorable moment where a wedding proposal was happening nearby. One of the Giesbrecht children picked up his guitar and serenaded the couple with Ed Sheeran, perfectly capturing the joy, warmth, and musical spirit of the family that this digital home was created to reflect.

The Result

The Giesbrecht Family now has a digital foundation that supports their growing musical journey while staying true to their values. With an easy-to-use online presence in place, they’re able to focus on what matters most - making music together and sharing it with communities near and far.

Learn more about the Giesbrecht Family and their music: https://thegiesbrechtfamily.ca

Back to blog